Equip-able is a small British company, headed by disabled entrepreneur and award winning designer Clare Edwards. They have received the ultimate endorsement, having a video featuring their product posted on the website of a Hollywood superstar. Their innovative Trabasack lap tray travel bag is featured in a hilarious and technically brilliant You Tube video by internet meme Brett Domino.
Justin Timberlake, singer and worldwide superstar, featured their ingenious viral video on his website and Twitter feed. The singer wrote on his Twitter account, 'You wanted new music? Here you go (sorta):' and described it as 'Wow. Sharp. Witty. Bold. That's all we gotta say:' on his website, www.justintimberlake.com
The video features YouTube sensation and TV personality, Brett Domino, performing a medley of Justin Timberlake songs on the Trabasack lap tray. The video shows how trabasacks can be used to carry things, on this occasion, a variety of miniature instruments including a kazoo, theremin, cow bell and egg shaker. The trabasacks are then used as lap trays. They have a bean bag base giving a firm flat level surface for playing the instruments on.
The trabasack with a 'connect' surface is also featured. It has a soft tray surface covering that you can attach things to using 'hook' tape. The video shows how an ipod can be attached securely, and is then played expertly by the deadpan comic Steven Peavis, Brett's co-musician.
Despite only being released a week ago it has had over 80,000 views on YouTube, the video is being shared and passed on by enthusiastic music lovers globally. Viewer numbers have been almost doubling every day and after Justin Timberlake's star endorsement it is likely to go stratospheric!
For further information visit http://www.trabasack.co.uk
To see the Brett Domino video visit http://www.youtube.com/
To see Justin Timberlake's website link visit http://www.justintimberlake.com/
About Equip-able Ltd.
Established in August 2007, we are an innovative design company based in Leicestershire, U.K. A social enterprise, our aim is provide products that promote social inclusion. We offer our customers, British designed products that are affordable, contemporary, inclusive and attractive in appearance. People of of all abilities have told us that they have been useful.
Trabasacks are our first products. They are lap tray travel bags that enable people to eat, work and play anywhere.
Trabasack Curve, the gold award winner at the enABLE 09 show, Coventry, for Best Kitchen Product.
Trabasack Curve Connect was awarded a BHTA Independent Living Design Award.
We donate 10% of our profits to charities and assist other social enterprises whenever possible.
Equip-able Ltd is an ethically aware and green company seeking to use recycled and sustainable products whenever possible. Our products are distributed globally.
Established in August 2007, we are an innovative design company based in Leicestershire, U.K. A social enterprise, our aim is provide products that promote social inclusion. We offer our customers, British designed products that are affordable, contemporary, inclusive and attractive in appearance. People of of all abilities have told us that they have been useful.
Trabasacks are our first products. They are lap tray travel bags that enable people to eat, work and play anywhere.
Trabasack Curve, the gold award winner at the enABLE 09 show, Coventry, for Best Kitchen Product.
Trabasack Curve Connect was awarded a BHTA Independent Living Design Award.
We donate 10% of our profits to charities and assist other social enterprises whenever possible.
Equip-able Ltd is an ethically aware and green company seeking to use recycled and sustainable products whenever possible. Our products are distributed globally.
Trabasack Website
Article Source: PR Log






